Marketing Manager (CRM Email) Job at ektello, Englewood Cliffs, NJ

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  • ektello
  • Englewood Cliffs, NJ

Job Description

Top Skills: Website Management, CRM/Email Marketing, Content Writing

Key Responsibilities

Optimize and execute digital content across business websites, including homepage, product detail pages (PDPs), and marketing landing pages

Build and enhance below-the-fold content on PDPs and landing pages to improve engagement and conversion

Manage and update homepage content in alignment with campaigns, seasonal priorities, and content strategy

Maintain and refresh existing content to ensure accuracy, relevance, and performance

Ensure website optimization for SEO and emerging GEO best practices

Collaborate with internal teams and external agencies on email marketing initiatives, including project management, branding, legal review, copywriting, and analytics

Monitor, analyze, and report on web and email performance metrics

Support ad hoc CRM, operations, lead qualification, and analytics initiatives as needed

Qualifications

4–6 years of relevant experience in digital marketing, website management, SEO, and email marketing

Bachelor’s or Master’s degree in a related field

Advanced proficiency in Microsoft Excel and PowerPoint, with strong data analysis capabilities

Experience with web and analytics tools such as Google Analytics and Tableau

Strong analytical skills, including expertise in Excel (pivot tables, formulas, reporting)

Excellent communication skills with the ability to work cross-functionally and manage stakeholder relationships

Strong presentation skills, with the ability to communicate insights through data and visual storytelling

Ability to navigate complex organizations and drive collaboration across teams

Job Tags

Seasonal work

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